How to grow your personal Brand fast?

Marketing is creating interest. Regardless of how plain something is, it’s all about in which context you put it. Some founders say: “My personal brand isn’t growing fast because not many people care about this topic “they got it the wrong way. The question is NOT:

“How many people are interested in what one has to say?”

But:

“How can one make as many as people care about my message?”

And the secret to doing that lies in one simple mechanism: Your hook.

On an average, 8 out of 10 people only read your hook. If headline fails to grab reader’s attention, they will never read the rest of post. That’s why the easiest hack to grow your personal brand faster is to take over headlines.

To write banger hooks, here’s what I do (you also can opt for it):

1. I choose the platform I want to grow on
2. I find at the fastest-growing creators in my niche
3. I use tools to find their best posts
4. I emulate the best-performing headlines of people in my space
5. Write hooks you’d click if you saw them in your own feed

Don’t COPY hook. Instead, steal the structure and apply it to your topic. 80% of your content’s success makes by hook only. But to make money from your personal brand, you need many more skills.

The most powerful thing I’ve ever done — even though I’m a natural introvert — is step into the spotlight and build a personal brand that resonates with my audience.

Clients, collaborations, and even revenue will start flowing in without any constant grind. Having a personal brand make building business 100 times easier. Imagine stepping into 2025 with your own personal brand.

I changed a habit 3 years ago, since then, I am growing What did I do?

I applied three simple methods to do marketing on social media to replace scrolling with selling. Hint: It’s NOT about quitting social media for good. That might work for productivity gurus but never worked for me. Today, I still scroll social media, but I do it in a way that makes me $$$. Just do 3 things:

1) Observe, don’t consume

2) Use friction tactically for habit moderation

3) Create content systems that run on autopilot

Let’s double-click on those:

1) Observe, don’t consume

Whether you want it or not, you’re a creator.

Don’t believe me? Observe yourself. As you’re reading this, your mind is creating ideas.

• Maybe you’re skeptical of the idea of replacing scrolling with selling.
• Maybe you just got an idea.
• Maybe your mind is pondering something right now, and you’re just reading passively.

The same content hits every person differently. Just like being in nature evokes different emotions for every person.

The point is -Your mind is a creative jukebox. It’s creating content 24/7 by default. But all that content goes to waste if you don’t actively observe these ideas. But ever since I started to bring awareness to the content I consume, I’ve started growing.

Observe to create.

Actionably, here’s what that looks like:

1. Whenever you like a thread, save the hook and analyze the structure
2. Whenever you find a visual tasteful, save it in a swipe file
3. Whenever you watch a YouTube video to the end, study the storytelling

This way, you build taste and ultimate pattern.

2) Use friction tactically for habit moderation

If you want to learn how to become a creator, you need to understand how to re-wire habits.

Scrolling is a habit. Creating is a habit. Selling is a habit.

So, how do you engineer your habits?

“Atomic Habits” by James Clear, using its lessons, I was able to completely transform my content behavior 3 years ago. But today, I’ll zoom in on one.

Let’s apply that to scrolling and selling.

How to lower the friction of creating content

If you want to create a lot, make it easy to create.

Some habits that have served me well:

1) Replace Notes with. Take notes in public. 90% won’t go viral but 10% will, and you become more articulate.

2) Add a widget to your home screen to record transcripts. This widget makes it so easy to record your thoughts. Whenever I’m on a walk and have an idea, I record it here. I send the recordings to my team to create content for me (Not affiliated with Otter, just a great tool!)

3) When you have an idea, make a Loom about it and share it online.  I didn’t have much time to create. But whenever an idea crossed my mind, I just recorded a Loom sharing my thoughts and posted it in the community.

When you lower your friction to creating, you create a 5-step reinforcing flywheel:

1. You create more content
2. You improve your creation skills faster
3. You care less about the performance of every content piece
4. You even more content because you don’t care what people think about you
5. You make more money because more people see your stuff

3) Create content systems that run on autopilot

Create content systems that run on autopilot You can run an 8-figure company. How can you do it? Through systems. Systems are force multipliers. Your input stays the same, but your output explodes. Two years ago, I spent 3 hours a day on content. Today, I spent 1 hour a day on content. Yet I produce 4X more content with one-third the time commitment.

How founders can create ridiculous amounts of content effortlessly:

1. Spend at least 30 minutes a day writing down your ideas or recording transcripts with Otter. That’s your raw material.
2. Make three core hires. A social media ghostwriter, a newsletter ghostwriter, and a YouTube script writer.
3. Give your ghostwriters access to your daily raw material and let them rip content for you.

Again, you need 3 things, to make this work:

1) A brand strategy for which content to create

2) Knowledge of what great content looks like

3) Access to world-class ghostwriting talent: When you join, you get a personal founder coach to build out your strategy with you. You get access to all the systems I use in my own business (literally everything.

Until then…

Let’s win together,